
Netflix has acquired exclusive broadcasting rights for the 2030 FIFA World Cup in Spain and Andorra, marking another major step in the streaming platform’s expansion into live sports.
The company announced the deal in a blog post on Tuesday, confirming plans to broadcast all 104 matches of the tournament, which will be hosted by Spain, Morocco and Portugal.
Under the agreement, Netflix will provide live coverage of the matches alongside pre-match, half-time and post-match programmes tailored to Spanish audiences.
The streaming platform also plans to make one match available free of charge on each matchday in Spain. Games involving the Spanish national team, as well as both semi-finals and the final, will be broadcast free-to-air.
Netflix’s chief content officer, Bela Bajaria, said the partnership with FIFA reflected the company’s commitment to connecting with audiences through major sporting events.
Bajaria said the World Cup had a unique ability to unite people and create memories that become part of a nation’s culture.
“With Spain set to host in 2030, we’re thrilled to bring every match to fans across Spain and Andorra on Netflix,” she said, adding that the opportunity to welcome the world as reigning champions would make the tournament particularly significant for Spanish football fans.
She also highlighted Netflix’s expanding relationship with FIFA, including broadcasting rights for the 2027 and 2031 editions of the FIFA Women’s World Cup in the United States and Canada.
FIFA Secretary General Mattias Grafström welcomed the agreement, describing the 2030 tournament as a special edition of the competition.
He said FIFA looked forward to working with Netflix to bring the tournament to viewers across Spain and Andorra, with the shared goal of bringing fans closer to the game and widening access to the competition.
The deal adds to Netflix’s growing portfolio of live sports programming as streaming platforms increasingly compete for major sporting events and exclusive broadcast rights.
The company has already expanded into boxing and other live sports content, including an announced global broadcasting agreement for a scheduled December 11 bout between British heavyweight boxers Anthony Joshua and Tyson Fury.
The 2030 World Cup agreement further strengthens Netflix’s position in live sports broadcasting, although the announced territorial coverage means the deal should not be interpreted as giving the platform worldwide rights to the tournament.